100K Naija Project

Google launches 100K Naija Project Documenting Nigeria’s past century with 100,000 photographs

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As Nigeria’s centenary anniversary approaches,
Google Nigeria has kicked off an initiative called
100k Naija in the bid to document Nigeria’s
history in the last one hundred years, through
iconic pictures.
The initiative kicked off on October 25, with a
Photo Day event attended by a group of
professional photographers from Lagos Photo
Walk, where they were encouraged by Google to
harness the power of the web to tell Nigeria’s
story through iconic photographs.
Speaking at the event at the Oriental hotel,
Victoria Island, Taiwo Kola-Ogunlade, Google’s
Communications and Public Affairs Manager,
Anglophone West Africa, said that the 100k
Naija project will help document Nigeria’s
history and story capture memorable and
characterful moments about Nigerian themes
such as Governance, Lifestyle, Fashion,
Nostalgia, Places of Interest, History, Only in
Naija Moments, and more.
He added that the centenary photographs have
to be “one hundred percent Nigerian” for them
to qualify for the 100k Naija project. “Our target
is to get 100,000 iconic pictures of Nigeria’s
history on a specially dedicated 100K Naija
Google+ page at the end of the project,” he
stated.
Kola-Ogunlade gave examples of iconic
photographs, stating that such pictures could
tell stories ranging from history and politics to
arts and culture, from important personalities to
everyday life. For example, photographs could
include those from pre- and post-colonial rule,
the Nigerian civil war, various coups that took
place, Independence, architecture, vehicles, old
currencies, musicians and celebrities, amongst
others.
Lanre Aina, from Google’s Business
Development team, said that with the evolution
of the web, Google products have created
opportunities for photographers to increase
awareness about their work locally and
internationally. “For instance, you can edit
photos on Google+ and influence your work
visibility on Google search,” he explained.
Also speaking at the event, a Commercial
Solicitor, Sogo Oyelami spoke about Intellectual
Rights, stating that it is important that
photographers file for copyright notification to
protect their works. He encouraged them to
seek legal counsel, and become familiar with
governing laws and jurisdiction of the country.
He stated: “All these will improve and
standardize the practice of the photography
profession in Nigeria.”
Reacting to Google’s 100k Naija project,
photographer Femi Coker commended the
initiative and stated that the project will help
Nigerians appreciate their own history. “I am
eager to be a part of this project and I’m
positive that the iconic pictures will remind
Nigerians of those memorable events in the last
100 years that has kept Nigerians united in
diversity,” he said.
All photos for the project are to be shared using
the #100k Naija hashtag, with a brief
description on the dedicated 100k Naija Google+ page.

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